Saturday, April 3, 2010


The other day I was discussing with a client the reason they use the same agencies over and over, of course including Peak Models & Talent. I was really surprised to hear the many of the BIG companies need to get an approval to use a vendor!
What that means to us is that being an " approved agency" is more than being the agency with a pretty website and a great looking models.
My client shared that to become an approved agency there are certain standards that need to be met to get approval. One of the standards is that any given agency has over 10 years of experience, has a stellar reputation for filling the needs of high profile clients, and also exceeds in representing some of the most reliable models and talent in the business.
Not only was I impressed that these companies look for top quality, but there is actually an approval process. For example, when I was booking a print job with Disney, the advertising department told me over the phone that they would love to work with me, but they needed to get a vendor approval. Since Peak Models & Talent already represents models in another department of Disney, we were approved without delay.

What this means to you as a model is that you need to understand that many of the newer start up agencies might seem exciting, yet building a foundation and network of top companies is not something someone can do overnight, or even in a few years.
Peak Models & Talent has been in business booking with fortune500 companies since 1997.
So no matter if it is acting, modeling,runway, fit modeling, catalog modeling, print, commerical print,fitness modeling, theater, commercials, stick with the better agents, and companies that have been around for at least 10 years, you never know if these little agencies will survive the economy!
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